Advertising in podcasts keep shows free for listeners, and allow publishers to keep making high-quality content, but programatic advertising is bad for advertisers and bad for listeners.
Podcasts are booming, but brands often get a number of key things wrong when they create their own shows. Here are five of the top podcast production mistakes we see corporations making.
There’s a lot of discussion in podcast circles about the issues that exist with podcast discovery. So how do we solve those challenges and help people discover the best podcasts around?